Cockburn's launches striking new look

Symington Family Estates - 2024-09-23

We are thrilled to reveal a striking new redesigned range for Cockburn’s – a landmark moment for the UK’s leading port house.

With careful reference to the brand’s 200-year-old heritage, the new innovative designs mark a new, exciting chapter for Cockburn’s and continues the house’s reputation for defying convention and challenging the norm.

Cockburn’s premium range – including the 2014 Quinta dos Canais Vintage Port, Late Bottled Vintage, and 10 and 20 Year Old Tawny Ports – showcases a vivid new look featuring illustrations by artist, Song Kang, that depict playful vignettes from the brand’s 200-year-old history.

Featuring Special Reserve (pictured), the world’s best-selling Reserve Ruby Port, each of the core range wines have also received a fresh look including lighter bottles, saving 256 tonnes of CO₂ emissions annually.

Charlotte Symington (5th generation), Port Category Manager, said, “We believe this fresh approach with an emphasis on visual storytelling will inspire people to see port in an entirely new light, while also speaking to those already loyal to the brand with a strong new look for Cockburn’s Special Reserve”.

Text by Symington Family Estates · Published 2024-09-23
© Symington Family Estates

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